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Ad format

New arrival ads

A launch layout: a small “NEW” tag, the product hero-lit on a dark background, the product name, one line of key specs and a pre-order or shop button.

Why it works

Newness is a reason to look on its own, and a hero shot signals quality. Motion does not report a separate number for launch ads.

NEW — AI-made ad for Chrono X (fictional watch brand). Two-tone wristwatch hero-lit on a dark brushed-steel backdrop.
Chrono X · fictional brand · made with AdCreator

When to use it

  • Product launches and restocks.
  • Pre-orders.

How to write it

  1. Name the product exactly.
  2. One spec line with two facts.
  3. Button: “Pre-order” or “Shop now”.

Mistakes to avoid

  • “New” on a product that has been out for months.

The example above was made by AdCreator for a fictional demo brand.

Make this ad for your brand

Paste your link in AdCreator and pick “New arrival”. You'll need: product name and two key facts. Best for watches and gadgets, fashion, beauty.

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